Click! book cover & chapter illustrations design, and template layout

We had the honor and pleasure to design the cover of another book for Smashing Media for Paul Boag. This book is named 'Click! How To Encourage Clicks Without Shady Tricks' (published in June 2020). A book about the fact that the web has become full of manipulative copy, annoying overlays and intrusive dark patterns. It's a handbook to encouraging action without resorting to manipulative techniques. Techniques that provide short-term gains at the cost of long-term business success. You can read about the design process of the cover on Veerle's blog.

Designed for Smashing Magazine